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Opening this summer at Universal Studios Florida, The Wizarding World of Harry Potter – Diagon Alley will bring even more of Harry Potter’s adventures to life. Guests will pass through London and the iconic brick wall archway from the films into Diagon Alley – a bustling, wizarding hub within a Muggle city. There will be shops, dining experiences, and a new ride called Harry Potter and the Escape from Gringotts – a multi-sensory, multi-dimensional journey that will take theme park attractions to a new level.